Thursday, October 4, 2012

Running NYC for Alexandra

Yes, I am running another marathon.  And yes, I am once again running for Concern Foundation for cancer research.  So, why NYC?  Why two marathons in one year?  Why hound my family, friends and colleagues to support my marathon endeavor so soon after the last one?  Well, besides the obvious being that running the NYC Marathon is a dream for a runner, I’m doing this for a girl named Alexandra.


Alexandra smiling wide during treatment
I met Alexandra in 2010 at Concern’s annual Holiday Party for pediatric cancer patients at Paramount Studios.  In a room full of hundreds of pediatric cancer patients, Alexandra was the only one to expose her bald head as a result of the chemotherapy she was undergoing at the time.  16-years old, no hair, colorless skin, high-risk acute Lymphoblastic leukemia and this girl had more confidence than anyone in sight.  On top of this, she exuded love and positivity from the moment I approached her, acting nearly un-phased by her tough diagnoses and the illness and discomfort she was experiencing at that moment due to the treatment she had been receiving.  She completely blew me away.  

But here’s the kicker:  Her younger sister Lexi was diagnosed with the exact same cancer at 5 years old, too.  Alexandra watched her baby sister deal with the illness from the treatment, the discomfort, the idea of being “different” than her little friends…and then she, too, was diagnosed after Lexi went into remission.

Alexandra and her little sister Lexi, the day Lexi lost her hair 

Since 2010, Alexandra has been diagnosed with an unrelated secondary kind of cancer that is at Stage IV.  It’s a cancer of connective tissues that affects her muscles that are attached to her bones.  She has been treated non-stop since 2010 from California to Texas looking for a hopeful chance at remission. 

While I’ve been planning to run the NYC Marathon in Alexandra’s honor for months now, just this Monday I received a text message from her letting me know that the cancer has metastasized (spread throughout her body), and her doctors “have their work cut out for them”. 

Alexandra pre-diagnosis
There hasn’t been a much more motivating factor in my work with Concern than knowing Alexandra’s life is at risk.  She has affected me in every way; emotionally, personally, professionally. And while there may not be much we can do as individuals to save Alexandra’s chance at a long healthy life, we can all do our part to help make sure that there aren’t other Alexandra’s in the future.  To make sure that we are funding the right kind of research to develop preventative medicines, early detection methods and solid treatment options.  To give these patients, young or old, a dose of hope that they’ll be able to go on to live a healthy, happy and fulfilling life. 

Alexandra, Lexi and their third sister Lynsey in London on a Make-a-Wish Trip
As I write this, I'm about to leave the office to visit Alexandra.  She's having a blood transfusion tomorrow and who knows what that means in the long run.

So I’m asking you today if you’ll support me and Concern Foundation for Cancer Research, as I run 26.2 Miles through the 5 boroughs of New York City in honor of Alexandra, and every other adolescent that has battled this disease.  No amount is too little and every penny counts in our quest to “Conquer Cancer One Mile at a Time”.   Thank you for your support!


Alexandra and I at the 2012 Block Party

Monday, December 20, 2010

Call to Action from Concern Foundation

Thanks to the Event Nut  and everyone of our volunteers who tirelessly voted to help us win the LA Photo Party package a few months ago, we have this awesome new video that was shot at Concern's 23rd Annual Holiday Party at Paramount Studios on December 12th.

We are so fortunate to have had the chance to work with the Event Nut team and to have had this video put together at no cost for Concern.  Thank you to everyone who contributed!  Check it out...

Tuesday, November 16, 2010

Women for Cancer Research Cookbook for Sale


After an incredibly successful first Women's for Concern Luncheon, we have plenty of cookbooks left over for sale.  At only $20/each, this is the best deal you'll find on the perfect holiday gift in town. 

To check out pictures from the great event, click here

To order, contact our office at info@concernfoundation.org or by calling 310-360-6100.

Thursday, November 4, 2010

Conquering Cancer with Team Concern

Can you believe it's already that time again?  I suppose it doesn't help that I'm terrible at keeping up with this blog, but Team Concern is already in full swing for the 2011 Honda LA Marathon.  For the 2nd year in a row, Concern has been named one of 60 official charities as part of the LAM and we have every intention of making a statement on the course in March. 

Now that the marathon is officially a "sold-out" race, our 50 coveted spots for Team Concern are sure to go fast.  Who's ready to Conquer Cancer one Mile at a Time?  :-)



I'll be posting all of our exciting updates for the 2011 race in the next few days, but if you are just jumping out of your seat at a chance to be part of this awesome team and this even more awesome endeavor, register today!

To register to be part of Team Concern, to make a donation to one of our participants, or to learn more about Concern Foundation's goal to raise $100,000 in the 2011 LA Marathon, visit our official website at http://concern.kintera.org/lamarathon2011

For questions email me at kathryn@concernfoundation.org

Tuesday, August 3, 2010

Rosti Tuscan Kitchen for Concern Foundation

Join Concern Foundation at Rosti in either the Santa Monica or Encino location on August 17th as 15% of your total purchase will go straight to cancer research through Concern Foundation!

For questions, please contact us at info@concernfoundation.org or by calling 310-360-6100

Monday, July 26, 2010

Concern's 36th Annual Block Party Fundraiser = Success!

Our 36th Annual Block Party on the back lot of Paramount Studios on Saturday, July 10 brought in a well over ONE MILLION DOLLARS, which will go towards the funding for 48 cancer researchers across America and around the world. The evening honored Jim & Ishita Ganguly-Morrison for their commitment toward finding a cure for cancer.


This year’s circus themed block party has become one of the most exceptional “foodie” events in Los Angeles, brought in 11 new restaurants/caterers and beverage suppliers this year making for a total of 63 stations throughout the venue. Some of the “newbie's” include Grace/BLD, Lemonade, Club Culinaire of French Cuisine, Delphine at the W Hollywood, Eva’s restaurant, Larchmont Grill, Napa Valley Grille, Tavern, Via Alloro/Tanino Ristorante, Barefoot Wine & Bubbly, Bakelab, Cakified, Gotta have S’more who joined long-time participants such as Akasha, The Grill on the Alley, Herb Alpert’s Vibrato Jazz Grill, Factor’s & The Mark for Events, Bar Hayama/California Sushi Academy, Pink’s Famous Hot Dogs, Ventura Limoncello, Reed’s Ginger Brews, Acadie Crêpes, Cookies for a Koz, La Provence Patisserie, La Cachette Bistro, the Chaya Group, Larsen’s Steakhouse, Fogo de Chao, Lawry’s Catering, Pane e Vino, Rosti Tuscan Kitchen, Samba Brazilian Steakhouse, Casa Torelli Italian Wines, Pasquini, Weaver’s Coffee, TeaZazz Sparkling Teas, Mr. Cecil’s Ribs, Savore Cuisine, Breadbar, Casablanca Restaurant, Joss Cuisine, Someone’s in the Kitchen, Il Cielo, Stockholm Krystal Vodka, Dos Lunas Tequila, Asahi Beer, Platine Bakery, DeLuscious Cookies & Milk, Dandy Don’s Ice Cream, San Genaro Café, Xooro, Se’ La Vi Sweets and The Bistro Garden. Other attractions included massages and manicures from LeSpa at Sofitel Hotel Los Angeles, which was booked throughout the night, digital photos sponsored by Hold the Date Events, and donation stations throughout the party where guests could purchase flashing hearts to wear on their lapels that raised an additional $6,000. Also present at the event was Concern’s community partner; the Save the Tatas Foundation, which has committed $50,000 toward Concern’s support of an upcoming breast cancer researchers. Los Angeles magazine, the event’s media sponsor, brought with them the Cadillac Dealers of Southern California who also showed their support of Concern Foundation with a check for $10,000 and a couple of their 2011 vehicles as well as some designer mannequins representing the opening of the new Santa Monica Place shopping center. Town & Country Event Rentals, Hold The Date Events and John Ferdenzi of John Ben Ventures provided the “streetmosphere” for the evening which included a full size merry-go-round, ferris wheel, palm readers & airbrush tattoos.

Musical entertainment was provided by the stellar Tom Nolan Band and DJ Layne who kept things hopping in the area adjacent to the 70 plus table casino. A tremendous silent auction area and live auction brought in some additional revenue to support the cancer research scientists. Clowns, trapeze artists and circus acts throughout the venue kept the over 3,000 guests entertained all night long. The evening’s MC was once again the fantastic Frank Mottek of KNX Newsradio’s Business Hour.

 
 


For more photos, check out our website at http://www.concernfoundation.org/ !

Monday, July 12, 2010

Call it what it is...a CIRCUS!

Concern celebrated July 10th with our 36th Annual Block Party Fundraiser. Netting well over $1 Million raised, where over 95% will go directly to funding cancer research, it was a Circus Block Party we aren't soon to forget.

Here are a handful of photos to illustrate what an incredible night it was. Check back later this week for a full recap and more fabulous photos.
Tom Nolan Band rocks out on the Main Stage

Our streetmosphere entertainment all dressed up in color!

Lawry's Prime Rib...a yearly favorite of our guests!

An aerial shot of our guests on NY Street after the rain had cleared

Guests at the Roulette table trying to win some great casino prizes

Our ferris wheel in Soho as a huge attraction for guests of all ages

Our 2010 Honorees, Jim & Ishita accepting their award